Standard Story Company

Film School for the Real World

WRAPPED in 30 Days is your complete roadmap to powerful narrative filmmaking in just a month, at any budget (even $0).

Filmmaking is for all of us.

Your
Teacher

Hi, I’m Kent Lamm.

My short and feature films have been seen by over 10 million people online, screened at Oscar-qualifying film festivals around the world, and led to freelance work for clients like Netflix, Apple TV, and Sony Pictures.

On my YouTube channel, Standard Story Company, I’ve taught over 225K subscribers my take on storytelling and filmmaking.

But growing up in Virginia with no connections, I had to learn most of what I know slowly, through painful trial and error.

And unlike some of my peers, I didn’t have the backing of film school or a trust fund to finance my education. 

I had to learn how to be resourceful and practical to keep making movies, while struggling to make ends meet in my day-job.

If you were in my shoes, I created WRAPPED for you. 

It will spare you from the years of failure and frustration I went through learning this craft, and empower you to make better films, whenever you want, no matter how limited your resources or budgets are.

This course gave me a framework for my first short film, while filling in the blanks for things I never would have thought of on my own.

What happens in WRAPPED:

• Follow a structured, practical guide to wrap your own crowd-pleasing short film, leveraging resources you already have to work faster and cheaper.

• Get lifetime access to my growing curriculum of 100+ carefully crafted lessons walking you through everything you need to know, and nothing you don't.

• Collaborate with a global community of filmmakers, giving you the encouragement, accountability, and honest feedback you need to grow.

Find your best stories & give them structure

Avoid months (or years) of slow, passive learning

Get crucial storytelling concepts to "click"

Find your tribe

Save $1,000's

Change your trajectory

Grow your audience

Upon finishing your film, I invite you to add it to the Wrapped playlist on my YouTube channel to share your film with over 225k subscribers!

Following your timeline and advice, I was able to finish my first short film in 14 years.

Course Overview 👇

#1

Before We Start

Set yourself up for success by working smarter, not harder.

If you’re reading this, I know you don’t have all the time, money, and resources in the world to go make your film.

That’s why the first thing I’ll teach you is how to leverage your strengths and strategically “scope” this project to ensure success, based on your specific circumstances.

Past students have found the realistic guidelines and deadlines in this section extremely helpful.

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#2

Story

Transform your vague ideas into compelling scripts that finally “click.”

Feeling stuck with no story ideas, lifeless characters, endings that fizzle out? Discover how simple writing a strong short film can be. 

This section is your full story roadmap – from the blank page, all the way to typing “THE END.” 

Along the way you’ll learn the screenwriting techniques and concepts you need to make your story sing. You’ll even get some of my unproduced short film scripts to use if you find yourself totally stuck.

In other words – no matter what your experience level – you can’t fail.

#3

Production

Make your short film happen, no matter what, at any budget.

Learn how to produce a film like a pro while getting the most bang for your buck. Organize your shoot, build your team, and make them want to work with you again and again.

This is the section I reuse myself the most because it saves so much time and mental energy I’d rather dedicate to the creative aspects of filmmaking.

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#4

Vision

Elevate your film as the director, and turn your creative vision into reality.

This section reveals how your favorite directors prepare for a film, equipping you with surprisingly simple techniques to captivate your audience and bring your vision to life with maximum impact.

I’ll show you how to find the answers to every creative question in your film as the director, with tons of examples of realistic situations you’ll face. You’ll also learn how to effectively lead your cast and crew, and take the pressure off yourself by inspiring your team to contribute their full creativity to your vision.

🆕 #5 🆕

Cut

Shape and polish your story like a pro.

Learn both the technical & storytelling tools in editing, exactly how I do it in Adobe Premiere, without wasting time on all the features and effects you’ll never need for a narrative film.

I’ll even give you footage from one of my own films to edit alongside the lessons, so you can learn this craft easier and faster by working with me instead of just watching.

PS – If I had this course when I was starting out, I would have saved myself thousands of hours of amateurish & inefficient editing!

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CUT is also available as a stand-alone course!
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🤝

COMMUNITY​

Join a vibrant community of like-minded filmmakers.

Ever hear the saying “you’re the sum of the people you spend the most time with”?

Connect with others on the same journey as you in one of the most valuable aspects of WRAPPED. In our private Discord community, you can exchange feedback on scripts and edits, find answers to your filmmaking questions, and participate in regular virtual Q&A sessions hosted by me.

Collaborate with your peers on exciting projects and immerse yourself in a supportive environment where everyone is focused on growth.

⭐️

BONUS

Dive deeper whenever you’re ready.

Once you’re done with the course, there’s SO MUCH MORE here!

Learn the nitty-gritty in different areas of filmmaking with detailed, in-depth tutorials and demonstrations. Broaden your perspective with extended interviews with working, Hollywood filmmakers.

Never stop learning & growing as new content gets added to the course for years to come!

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Definitely enroll.
If you're like me and are hungry to get an idea out of your head and on to the screen, W30 will equip you to take the steps to make it happen.

What members are saying:

Ready to start your 30 day filmmaking transformation?

This course is great!
Wrapped in 30 got me off the sofa and helped to get me started my filmmaking.

FAQ

This course is totally scalable based on your resources (including your time).

The first thing we do is audit your situation and scope out some limitations for your project according to your time, budget, etc. so that you’re set up for success.

As long as you can still dedicate a full day towards the end of the month to shoot your film, you can make a crowd-pleasing film and build your portfolio of work.

That said, you’re welcome to enroll today, and start your film later when you’re able to commit more time to the project.

We’ve also had students ignore the 30 day aspect of the course entirely, and were happy using the lessons for their longer-term projects.

This course is scalable based on your experience level, and is intended to give any filmmaker a path to working at an advanced, professional level.

For Beginners: Since each area of filmmaking is covered from the ground up, you will learn the ropes and be able to jump straight into shooting even your very first film in 30 days.

You’ll also find it valuable to repeat this course later with a slightly bigger project, as you’ll be able to take advantage of the more advanced lessons.

Already know the ropes? WRAPPED may be even more valuable, as it shows you how to advance to creating professional film projects with bigger teams.

In my experience, this information is super hard to come by until you do it yourself. If your ultimate goal is to work in the industry, these bigger short film projects are a powerful calling card and networking opportunity.

No! 

The focus is improving your storytelling, which makes the biggest impact on improving your films. That’s why I suggest working with whatever you have, especially if your budget is small.

If you’re missing something essential, I guide you through either renting it or recruiting crew members who can provide that gear. Both options are much cheaper than buying!

You will have lifetime access to all of the content & lessons whenever you like, and can view it on any device you prefer.

You’re also welcome to repeat the course for your future films.

And as I continue adding new lessons & resources, you’ll get those too 🙂

If you’re not happy, I’m not happy.

If for some reason you’re disappointed with WRAPPED, you can email me within 14 days of purchase for a full refund.

Shoot me an email at kent@standardstoryco.com and I’ll get back to you ASAP.

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